The article reported that Lord was living in a Lower Manhattan home for seniors, and he was starting a new literary agency at 99 years old. Sterling Lord, the literary agent who worked for years to find a publisher for Jack Kerouacs On the Road and over the following decades arranged deals for a roster of clients that ranged from true-crime writer Joe McGinniss to the creators of the Berenstain Bears, died Sept. 3 at a nursing home in Ocala, Fla., on his 102nd birthday. The literary agent Sterling Lord in his office in Manhattan in 2016, surrounded by books whose authors he represented. Gordon was born January 26, 1940, the son of Eugene and Mary Ellen Mool of El Paso, Illinois. The uniquely enduring literary agent who worked for years to find a publisher for Jack Kerouacs On the Road and over the following decades arranged deals for everyone from true crime writer Joe McGinniss to the creators of the Berenstain Bears, has died. View Sterling obituaries on Legacy, the most timely and comprehensive collection of local obituaries for Sterling, Illinois, updated regularly throughout the day with submissions from newspapers, funeral homes, and direct from the community. Ports, age 83, of Sterling, died Monday, February 6, 2023 at CGH Medical Center in Sterling. Honestly, I didnt want to deal with the situation at home, he told the Des Moines Register in 2015. NEW YORK (AP) Sterling Lord, the uniquely enduring literary agent who worked for years to find a publisher for Jack Kerouac's "On the Road" and over the following decades arranged deals for everyone from true crime writer Joe McGinniss to the creators of the Berenstain Bears, has died. Lord instead found a deal for Quotations from Chairman LBJ, a bestselling parody. He had a good death and died peacefully of old age, she told The Associated Press. The agent eventually sold excerpts to The Paris Review and the periodical New World Writing. He was born on November 23, 1987 in Sterling the son of Thomas A. and Penny S. (Mashow) Avila Jr. and was a graduate Read More, Bob Marsh's passing has been publicly announced by Schilling Funeral Home - Sterling in Sterling, IL. He negotiated terms between McGinniss and accused killer Jeffrey MacDonald, later convicted, for the true crime classic Fatal Vision. He found a publisher for Nicholas Pileggis mob story Wiseguy and helped arrange the deal for its celebrated film adaptation, Goodfellas., In the early 1960s, Viking had asked Lord to get a blurb from Kerouac for One Flew Over the Cuckoos Nest, Keseys first and most famous novel. She was born on December 12, 1928 in Rock Falls, the daughter of Ernesto and Maria (Bologna) Bellini. In 1987, Mr. Lord joined the agent Peter Matson to form Sterling Lord Literistic. After several years of unsuccessful attempts, in 2012, a screen version of On the Road was released. He also became a tennis star at Grinnell College, and later a good enough player to compete against Don Budge, among others. Kerouac declined, but Lord was so impressed by the book that he ended up representing Kesey for his next work, Sometimes a Great Notion.. He was well-spoken and athletic, a most able negotiator who dressed in tweed and avoided most vices. His full roster of clients produced works about sports, politics, murder and the travails of illustrated animals. After years of failed attempts, a filmed version of On the Road was released in 2012. Tell their story, and publish it online for free. Second, I am interested in new and good ideas. Lord died Saturday in a nursing home in Ocala, Florida, according to his daughter, Rebecca Lord. Some of the great sports books of the 20th century, from North Dallas Forty to Secretariat, were written by his clients. (He was married four times in all and had one child, Rebecca.). In his 2013 memoir, Lord of Publishing, Mr. Lord remembered meeting Kerouac in 1952. The agent eventually sold excerpts to The Paris Review and the periodical New World Writing. Lord died Saturday at a nursing home in Ocala, Florida, according to his daughter, Rebecca Lord. All told, when they toasted Mr. Lord that afternoon, it was for more than two centuries of representation. Thanks to his friendship with Theodor Geisel, better known as Dr. Seuss, Lord helped launch Stan and Jan Berenstains multimillion-selling books about an anthropomorphic bear family. Lord was married four times, and had one child, Rebecca. Find an Obituary. After his death, Lord attempted to compete for rights to Kerouac's work against Kerouac's family and lost, and when a posthumous production . Americans, including millions of former G.I.s, were suddenly more mobile, less provincial and less interested in escapist fiction than they were in understanding the world around them. He represented former U.S. Defense Secretary Robert McNamara and Judge John Sirica of Watergate fame and worked often with Jacqueline Kennedy Onassis during her time as an editor with Doubleday and Viking. NEW YORK (AP) Sterling Lord, the uniquely enduring literary agent who worked for years to find a publisher for Jack Kerouac's "On the Road" and over the following decades arranged deals for everyone from true crime writer Joe McGinniss to the creators of the Berenstain Bears, has died. Ports Born: April 15, 1939 in Dixon, IL Died: February 6, 2023 in Sterling, IL Alice B. Celebration of life will be held at a later date. Sterling Lord, uniquely enduring literary agent, dies at 102 Frances was born March 20, 1923 in Harmon to John and Lucy (Peters) Read More, Anthony J. Avila Born: November 23, 1987 in Sterling, IL Died: January 15, 2023 in Sterling, IL Anthony J. The agent sold excerpts to The Paris Review and the periodical New World Writing. Sterling Lord, who opened his own agency in 1952 and later merged with rival Literistic to form Sterling Lord Literistic Inc., was a failed magazine publisher who became almost certainly the longest-running agent in the book business. When the magazine closed in 1949, he moved to New York. I decided to go home, he told the AP in 2013. Funeral services will be held 11:00 am, February 22, 2022 at the Val Verda 1st Ward Chapel, 2633 S. 50 W., Bountiful, UT. He also became a tennis star at Grinnell College, and later a good enough player to compete against Don Budge, among others. He had a good death and died peacefully of old age, she told The Associated Press. The uniquely enduring literary agent who worked for years to find a publisher for Jack Kerouacs On the Road and over the following decades arranged deals for everyone from true crime writer Joe McGinniss to the creators of the Berenstain Bears, has died. He also prided himself on his sympathy for writers who lived far more wildly than he did. Theodore Geisel, better known as Dr. Seuss. Lord had met many agents during his magazine years and believed they failed to understand that the American public was becoming more urban and sophisticated. He didnt bother to attend a special screening, citing mixed early reviews, and didnt show up for a private party for the film. In 1957, the book was published, The New York Times was delighted, and On the Road soon entered the American canon. Lord died Saturday in a nursing home in Ocala, Florida, according to his daughter, Rebecca Lord. Instead, Lorde found a deal on Chairman LBJ Quotes, a best-selling parody. Frankly, I didnt want to deal with the situation at home, he told the Des Moines Register in 2015. He had just turned 102. Sterling Lord Death - Sterling - InsideEko.com News Media | Facebook In 1955, Kerouac was ready to give up, but Lorde was not. The legend of Sterling Lord dates back to 1952, when he was just getting started as a literary agent. [7][8], Lord's four marriages all ended in divorce. Sterling Lord, uniquely enduring literary agent, dies at 102 Many of Mr. Lords biggest books Peter Gents North Dallas Forty, Bill Nacks Secretariat, Pete Axthelms The City Game grew out of that sports world. In his 2013 memoir Lord of Publishing, Lord remembered first meeting Kerouac in 1952. Lord was born in Burlington, Iowa,[1][2] on September 3, 1920. Some of the great sports books of the 20th century, including North Dallas Forty and Secretariat, were written by his clients. Lord oversaw Kerouac's numerous posthumous releases even as he battled the authors family for control of the estate. But this is not a well-made novel, nor a saleable one nor even, I think, a good one.. Carrie was born July 28, 1937 the daughter of Carl and Roda (McPherson) Blankenship. Mr. Lord, who started his own agency in 1952 and later merged with rival Literistic to form Sterling Lord Literistic, was a failed magazine publisher who became, almost surely, the longest-serving agent in the book business. Some of the great sports books of the 20th century, from North Dallas Forty to Secretariat, were written by his clients. Lord would also speak proudly of a project he declined: Lyndon Johnsons memoir. Mr. Lord had met many agents during his magazine years and believed they failed to understand that the American public was becoming more urban and sophisticated. Elijah W. Sterling of Dover, DE, went home to be with the Lord on November 21, 2019. Steven was born January 3, 1956 in Dixon, IL, the son of Alvin and Mary (Davis) Moeller. Read More, Duane Scholl Born: December 16, 1950 in Dixon, Illinois Died: January 14, 2023 in Polo, Illinois Duane Scholl, 72, of Polo died Saturday January 14, 2023 at his farm surrounded by family. NEW YORK -. [1] While in high school, Lord was the school's newspaper editor. First, Im interested in good writing. He negotiated the terms between McGinnis and the accused killer Geoffrey McDonald, later convicted, for the true crime classic Fatal Vision. Books and tennis were lifelong passions for Lord, born in Burlington, Iowa, in 1920. But he was alert to new trends and an early ambassador for a revolutionary cultural movement: the Beats. He also prided himself on his sympathy for writers who lived much wilder lives than he did. But at last count, On the Road has sold five million copies and burned just as many gallons of gas as generations of young people have set out in search of either the America Kerouac saw or the ones that have taken its place. Second, I am interested in new and good ideas. And third, Ive been able to meet some extraordinarily interesting people.. All rights reserved. Kerouac was a rough-hewed, hard-drinking New Englander who hung around with the Beats. Mr. Lord found the book fresh and distinctive. NEW YORK (AP) Sterling Lord, an exceptionally tough literary agent, worked for years to find a publisher for Jack Kerouacs On the Road and over the next decades arranged deals for everyone from true-crime author Joe McGinnis to creators Berenstains books are dead. In his 2013 memoir Lord of Publishing, Lord recalled his first meeting with Kerouac in 1952. Sterling Lord, literary agent for Kerouac's 'On the Road,' dies Sterling Obituaries | Local Obits for Sterling, CO - Legacy.com Sympathy Ideas. Though nearly the same age Kerouac was 29 at the time, Mr. Lord two years older the two men shared little else; Mr. Lord was an urbane man who favored jackets, foulards and tennis whites, spoke almost inaudibly, and had no apparent vices. Even younger editors who could relate to Kerouacs jazzy celebration of youth and personal freedom turned him down. But Lord had little involvement in the project, directed by Walter Salles and starring Sam Riley and Kristen Stewart. Mike was born on May 9, 1950 in Dixon the son of Richard and Lolita (Horton) Hoyle. Lord died Saturday in a nursing home in Ocala, Florida, according to his daughter, Rebecca Lord. With rare persistence, he endured the initial unwillingness of publishers to take on Kerouacs unorthodox narrative, and he later was the longtime agent for poet and playwright Amiri Baraka, novelist Ken Kesey, and poet and City Lights bookstore owner Lawrence Ferlinghetti. His full list of clients produced works about sports, politics, murder and the suffering of illustrated animals. Lord believed that Kerouac had a fresh, distinctive voice worth hearing. But the industry was not in the mood. When the fighting stopped, he helped edit the weekly magazine of the military publication Stars and Stripes; when the Army dropped that publication in 1948, he and a colleague briefly ran it privately, first out of Frankfurt, Germany, and then Paris, where Mr. Lord adopted the dapper dress that became his signature. He was born on May 14, 1995 in Sterling, the son of Kelly G. and Stephanie L. (Hicks) Schultz. He was well-spoken and athletic, a most able negotiator who dressed in tweed and avoided most vices. He negotiated terms between McGinniss and accused killer Jeffrey MacDonald, later convicted, for the true crime classic Fatal Vision. He found a publisher for Nicholas Pileggis mob story Wiseguy and helped arrange the deal for its celebrated film adaptation, Goodfellas., In the early 1960s, Viking had asked Lord to get a blurb from Kerouac for One Flew Over the Cuckoos Nest, Keseys first and most famous novel. But his success began with an unknown named Jack Kerouac and his hard-to-sell novel On the Road.. Duane was born December 16, 1950 in Dixon the son of Maurice and Marcella (Liechty) Scholl Read More, Patricia Ann Van Coillie Born: June 14, 1944 in Colorado Springs, CO Died: January 13, 2023 in Sterling, IL STERLING - Patricia A. After serving in the Air Force during World War II, Lord became part owner of the German magazine Weekend, which soon went out of business. A number of things about this business have really caught me and made it a compelling interest, Lord told the AP in 2013. On September 3, 2022, star literary agent and book enthusiast, Sterling Lord, passed away at the age of 102 in Ocala, . His old-fashioned ways extended even to his letterhead, which listed his telephone number as Plaza 1-2533. If you didnt know New York City was 212, he really didnt want to hear from you, said Stuart Krichevsky, a fellow agent who worked with Mr. Lord for 16 years. Sterling Lord, Premier Literary Agent, Is Dead at 102 The list of well-known writers he represented is long. Representatives for the former president informed Lord in the late 1960s that Johnson wanted $1 million for the book and that Lord should accept less than his usual commission for the honor of working with him. Sterling Lord, uniquely enduring literary agent, dies at 102 In this Jan. 8 2013 file photo, literary agent Sterling Lord speaks during an interview in his New York office. Even younger editors who may have related to Kerouacs jazzy celebration of youth and personal freedom turned him down. The Plain Dealer Homepage . After years of failed attempts, a filmed version of On the Road was released in 2012. He also prided himself on his sympathy for writers who lived far more wildly than he did. Mr. Lord had quick success by selling film rights to two popular sports books, Rocky Grazianos Somebody Up There Likes Me (ghostwritten by Rowland Barber) and Jimmy Piersalls Fear Strikes Out (ghostwritten by Al Hirshberg). Kerouac declined, but Mr. Lord was so impressed by the book that he ended up representing Kesey for his next work, Sometimes a Great Notion.. Lord held out for $1,000. According to Mr. Lord, Kerouac had come to him at the suggestion of Robert Giroux, then at Harcourt Brace. Mr. Lord had represented one of them, the sportswriter Frank Deford, for 53 years, and another, the investigative reporter and sometime novelist David Wise, for more than 60. His first marriage, he would acknowledge, helped inspire him to go into business for himself. When a book he had handled came out in Portuguese, an unwitting translator rendered the grateful authors dedication as to the Supreme God.. He had just turned 102. His first marriage, he would acknowledge, helped inspire him to go into business for himself. He wished he had, he allowed, noting that an autographed copy of On the Road would have been worth $20,000 at the time. One editor wrote to Lorde that Kerouac really does possess a tremendous talent of a very special kind. One editor wrote to Lord that Kerouac does have enormous talent of a very special kind. Beulah was born on May 3rd, 1934 in Sterling Illinois, Read More, Loren W. Ekquist Born: September 16, 1933 in Drakesville, IA Died: January 26, 2023 in Sterling, IL Loren W. Ekquist, 89 of Sterling, died Thursday, January 26, 2023 at Rock River Hospice and Home in Sterling. A number of things about this business really caught my eye and got me very interested, Lord told the AP in 2013. It was an amazing moment, recalled Mr. Pileggi, the author of Wise Guy, a book for which Mr. Lord hatched the idea, and which Martin Scorsese adapted for the 1990 movie Goodfellas. Here we were, all at an advanced age, and we were still the kids Sterling was helping.. Even younger editors who may have related to Kerouacs jazzy celebration of youth and personal freedom turned him down. Leave your condolences and send flowers to the family to show you care. Johnsons book, The Vantage Point, finally published in 1971, was dismissed by critics as bland and uninformative. Kerouac had already finished the regular novel The Town and the City , but had no agent and certainly needed one for his next book: On the Road was printed, Lord was one of the first to learn, on a 120-foot roll of architectural tracing paper . Mr. Lord had represented him for a mere 44 years. With rare persistence, he endured the initial unwillingness of publishers to take on Kerouacs unorthodox narrative and was later the longtime agent for poet and playwright Amiri Baraka, novelist Ken Kesey and poet and City Lights bookstore owner Lawrence Ferlinghetti. "He had a good death . In 1957, the book was released, The New York Times raved, and On the Road soon entered the American canon. But he was attentive to new trends and was the first ambassador of a revolutionary cultural movement: the Beats. Jo enjoyed her employment with Shaw Newspaper for 32 years, working from receptionist Read More, Steven E. Moeller Born: January 3, 1956 in Dixon, IL Died: January 8, 2023 in Sterling, IL Steven E. Moeller, age 67, of Sterling, died Sunday, January 8, 2023 at The Citadel of Sterling. And third, Ive been able to meet some extraordinarily interesting people.. Kerouac already had completed a conventional novel, The Town and the City, but had no agent and surely needed one for his next book: On the Road was typed, as Lord was among the first to know, on a 120-foot scroll of architectural tracing paper., Lord believed that Kerouac had a fresh, distinctive voice that should be heard. But the industry was not in the mood. Lord died Saturday in a nursing home in Ocala, Florida, according to his daughter, Rebecca. It was for his association with another writer, Jack Kerouac, and Kerouacs book On the Road, that Mr. Lord will most likely be remembered most, though his claim there is disputed. He stayed with the company he founded until he was nearly 100 and then decided to launch a new one. Connect with your classmates to honor alumni and teachers. Publisher Alfred A. Knopf announced Wednesday that Brock-Broido died Tuesday at EDMONTON A Edmonton homeless man whose spontaneous piano performance was viewed on theinternetby millions ofpeople has died. Joe McGinniss, for whom Mr. Lord handled the celebrated 1969 study of the marketing of Richard M. Nixon, The Selling of the President 1968, said in an interview for this obituary in 2013, a year before he himself died: Sterlings career encapsulated the rise and fall of literary nonfiction in post-World War II America. These guys bad guys have unbelievable antennae, Mr. Pileggi said. He had just turned 102. A third author on hand that day, the writer Nicholas Pileggi, had been a client for at least 50 years. He was Fiorentina captain Astori found dead aged 31 before match. Lord attended the author's funeral alongside fellow Beat Poet, Allen Ginsberg. Search by Name. Lord died Saturday, Sept 3, 2022 in a Skilled Nursing home in Ocala, Florida, according to his daughter, Rebecca Lord. Fame magnified a drinking problem that killed him by 1969. He had a good death and died peacefully of old age, she told the Associated Press. [3] He died in Ocala, Florida, on September 3, 2022, his 102nd birthday. (AP Photo/Mary Altaffer, file). The Plain Dealer. He edited his high school newspaper and was a sports stringer around the same time for the Des Moines Register. She married John Atilano on Mary 17, 1947 Read More, John Michael Underwood Born: September 17, 1946 in Dixon, IL Died: February 22, 2023 in Sterling, IL John M. Underwood, 76 of Sterling, passed away very peacefully on Wednesday, February 22, 2023 at CGH Medical Center in Sterling. He not only continued to represent Kerouac but became his friend Kerouac came to call the guest quarters of the home he shared with his mother in Florida the Sterling Room.. His full roster of clients produced works about sports, politics, murder and the travails of illustrated animals. One editor wrote to Lord that Kerouac does have enormous talent of a very special kind. Mr. Lord instead found a deal for Quotations from Chairman LBJ, a best-selling parody. Rita "Ma Brauer" was born April 23, 1940 in Rock Island, the daughter of Forest and Priscilla (Campos) Read More, Beatrice Anne Boone Born: August 31, 1945 in Guyana Died: February 2, 2023 in Camanche, IA Beatrice Anne Boone, age 77, passed peacefully at home in Camanche, IA on February 2, 2023. His full roster of clients produced works about sports, politics, murder and the travails of illustrated animals. He stayed with the company he founded until he was nearly 100 and then decided to launch a new one. are running fundraising campaigns to support Turkey and Syria after the deadly earthquake, At least 10 dead as winter storm hits South and Midwest, embrace Kerouacs unconventional narrative. . She was born on January 11, 1942 to Henry and Mabel (Green) Keister in Dixon, IL. Read More, Submit an obit for publication in any local newspaper and on Legacy. A number of things about this business have really caught me and made it a compelling interest, Lord told the AP in 2013. He was born in Sterling, Illinois, on April 19, 1936, to Read More, Mark Hamstra Born: September 9, 1958 in Morrison Died: January 16, 2023 in Sterling, IL MARK HAMSTRA, 64, of Sterling, IL, died Monday, January 16, 2023 at Allure of Sterling. A native of Miami, FL. Sterling Lord obituary | Register | The Times Sterling Lord Death - Sterling Lord, the Uniquely Enduring Literary Agent has sadly passed away at age 102. A . Fame magnified a drinking problem that killed him by 1969. Mr. Giroux had not quite rejected On the Road, but he wouldnt handle it in the form in which Kerouac had famously written it and tendered it to him: on a 120-foot scroll of architectural tracing paper. Lord had met many agents during his magazine years and believed they failed to understand that the American public was becoming more urban and sophisticated. In On The Road, Mr. Lord believed that Kerouac had a fresh, distinctive voice that should be heard. But the industry was not in the mood. "The Selling of the President 1968," said in an interview for this obituary in 2013, a year before he himself died: "Sterling's career encapsulated the rise and fall of literary . He also became a tennis star at Grinnell College, and later a good enough player to compete against Don Budge, among others. Arrangements were completed by McDonald Funeral Read More, Sylvia Rita Krummel Born: April 23, 1940 in Rock Island Died: February 4, 2023 in Rock Falls Sylvia Rita Krummel, 82, of Rock Falls, died Saturday, February 4, 2023 at her home. Fill in some information about your loved one, and we'll generate some text that you can use as a starting point for your online memorial. She married James D. Anderson on November Read More, Dale Sugars Born: March 11, 1944 in Walnut, IL Died: February 11, 2023 in Sterling, IL Dale Sugars, 78 of Sterling, died Sautrday February 11, 2023. She was born February 23, 1946 in Sterling, Illinois to Lois and Walter Cassens Read More, Clayton Linscheid Born: May 20, 1933 in Butterfield, MN Died: January 30, 2023 in Sterling, IL Clayton B. Linscheid, 89, of Sterling, IL died Monday January 30, 2023 at Rock River Hospice & Home in Sterling. Sterling Lord, uniquely enduring literary agent, dies at 102 The agent eventually sold excerpts to the Paris Review and the periodical New World Writing. He represented former U.S. defense secretary Robert McNamara and Judge John Sirica of Watergate fame, and he often worked with Jacqueline Kennedy Onassis during her time as an editor with Doubleday and Viking. Mr. Lord ignored him. First of all, I am interested in good writing. About 10 years ago Sterling Lord invited four long-term clients of his for lunch at the Regency Hotel in New York. He would later write that his upbringing was the kind of nice, orderly world that beatniks trampled on in the 50s and 60s.. In 1957, the book was released, The New York Times raved and On the Road soon entered the American canon. In his 2013 memoir Lord of Publishing, Lord remembered first meeting Kerouac in 1952. Find the right funeral home to guide your family through end-of-life planning. Even the customarily wary wiseguys who populate Mr. Pileggis books had faith in him. Frankly, I didnt want to deal with the situation at home, he told the Des Moines Register in 2015. When, how and why music should be incorporated into a funeral service, Buddy Holly, Ritchie Valens, J.P. Richardson "The Big Bopper" and Roger Peterson, Making the holiday season bearable during grief. Mr. Lord in 2013. Mr. Lord embraced Merry Pranksters and mobsters as well as more conventional types. He became a tennis star at Grinnell College in Iowa and later was a good enough player to compete against Don Budge, among others. [1] Five years later, during the coronavirus pandemic, Lord was profiled among other senior New Yorkers in The New York Times. Sterling Lord, literary agent who shepherded 'On the Road,' dies at 102 His vast roster of clients included Jack Kerouac, true-crime writer Joe McGinniss, novelist Ken Kesey and journalist. Barbara was born August 6, 1945 in Sterling the daughter Read More, Anne Atilano Born: July 26, 1927 in Gary, IN Died: February 20, 2023 in Sterling, IL Anne Atilano, age 95, of Sterling, died Monday, February 20, 2023 at Rock River Hospice and Home in Sterling. [3], Open Road published Lord's memoir Lord of Publishing in 2013. He was the last link to what we can now see not so much as a Golden Age, but as a brief, shining moment when long-form journalism mattered in a way it no longer does and may never again.. PA., in 1907, the only daughter of Raymond Sterling Lord and Carrie Little Paul. About 10 years ago Sterling Lord invited four long-term clients of his for lunch at the Regency Hotel in New York. Then there was his perfect moniker. Another was Rowland Barber, who helped the silent Marx brother write Harpo Speaks!. Elijah W. Sterling Obituary - Visitation & Funeral Information NEW YORK Lucie Brock-Broido, a prize-winning poet and educator, has died at age 61. . Cremation rites have been accorded. Mr. Lord persuaded HarperCollins to pay $3.2 million to lure the Berenstain Bears childrens books from Random House. Sterling Lord, famed literary agent, dies at 102 in Ocala, Florida Sterling Lord, uniquely enduring literary agent, dies at 102 He didnt bother to attend a special screening, citing mixed early reviews, and didnt show up for a private party for the film. Sterling Lord, the uniquely enduring literary agent who worked for years to find a publisher for Jack Kerouac's "On the Road" and over the following . For Mr. Lord, who died on Saturday his 102nd birthday in Ocala, Fla., such steadfastness was standard. Dale was born March 11, 1944 in Greenville Township, the son of Delmar and Esther (Schrader) Sugars. Kerouac already had completed a conventional novel, The Town and the City, but had no agent and surely needed one for his next book: On the Road was typed, as Lord was among the first to know, on a 120-foot scroll of architectural tracing paper., Lord believed that Kerouac had a fresh, distinctive voice that should be heard. But the industry was not in the mood. Sterling Lord, who started his own agency in 1952, was a failed magazine publisher who became, almost surely, the longest-serving agent in the book business. At his side, he said, on the floor, was a dog-eared manuscript tied together by thick clothesline knotted furiously at the top., Far from encouraging him to pursue the matter, he added, Mr. Lord berated me for wasting my time on transients, bums and has-beens. Mr. Colbert said that it was he who had sold On the Road to Malcolm Cowley at Viking Press and that once he had, he told Mr. Lord to take the business and his attitude and shove it., What is beyond dispute is that Kerouac stuck with Mr. Lord.
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